It makes me feel electric, pulsing with energy as I find a connection to my soul, what it means to be me.
When I first tried my hand at distilling an insight, I felt the same familiar buzz. I loved the feeling of pushing through the facts and challenging the boundaries of thought to find that one electric human truth.
As a strategist, I explore past the surface level facts of people and find what truly touches the core what it means to be human. By creating strategies that truly connect with audiences, I weave a rich tapestry of humanity that not only talks to them but helps them feel truly seen.
I've luckily been able to hone my skills and fan my passion for research and strategy throughout my time at the University of Florida. During my undergrad career, I worked at The Agency at UF, starting as a strategist, then later doubling as an account supervisor until getting promoted to lead researcher for The Agency. I am also a MAIP alumni and got the incredible opportunity of interning at MRM New York, learning from some of the best and being endlessly inspired.
Originally born in Michigan, I moved to Florida with my family in 2020. Although this was a huge change for me, especially coming to an entirely new state and high school for my senior year, I’ve learned to embrace and seek out the new opportunities, people, and fun in this (very humid) sunshine state.
In my free time, I love to read, dance, sing, and, of course, scroll on Instagram. I also have an interest in songwriting, poems, and writing fictional stories, although I seem to never be able to finish them.
Despite my shy demeanor, my habit of saying yes to new experiences and commitment to growing outside my comfort zone has earned me the title of an “outgoing introvert” or “shy extrovert.” I’d say those are accurate titles.
With everything that I put my mind and heart to, excellence, hard work, a commitment to learning, and creativity are traits that you’ll see reflected throughout the process and the end result. Feel free to take a look around my website if you don’t believe me!